Jeffrey Gary Berger
A lifelong New Yorker, I was exposed to the arts as a young child. The urge to create in a vast array of mediums became my driving passion.
I have worked full-time professionally for over two decades in all facets of design – industrial, graphic, web, photography, videography, animation, marketing, brand creation, logo design, UX / UI, and fine art.
I have been the creative director and lead designer on thousands of projects, along with mentoring junior and mid-level designers.
My specialty has resided with designing solutions within the custom Point of Purchase (POP) industry, Consumer Packaged Goods (CPG), Beauty, Cosmetics, and Skin Care.
I have extensive knowledge of various manufacturing processes, along with leading New Product Development and Innovation initiatives.
There is no room for an ego… ever.
Projects are accomplished by a team with a unified goal.
As a creative director, it's my duty to lead by example. I foster any team I have managed by setting a positive growth attitude, offering constructive criticism, and allowing people to flourish with a particular strength and skill set.
As a graduate of the School of Visual Arts, N.Y. with a BFA in Computer Art,
I apply my classically trained artistic knowledge to every part of my ever-evolving digital mindset.
My beloved mentor Everett Raymond Kinstler passed away in 2019, yet I always live by his principles of value, color, draftsmanship, and essential character of anything I'm trying to capture.
